Fouracre Construction is family born, family built and family owned. They've successfully completed hundreds of projects in their 30 years of business. The family tasked us create a new identity for them that appealed to a blend of both comsumer and comercial markets. They needed better way to manage both current and future leads with a customer management tool.
What we did
Our primary goals for Fouracre Construction were to make the company standout amongst the competition, make it easy for visitors quickly find the information they were looking for and use interactive form to have their information inputted in to the company CRM.
Visual Identity: We create a visually appealing logo and color scheme that's simple, unique and identifiable. The simple and straightforward allowed us to quickly create new touch points for their brand as they were required.
Converting Site Visitors: We created a form that was easy for the user to complete, making the form conversion much more successful. The form allowed us to easily segment the users for CRM.
CRM Tool: Pairing nicely with the website conversion form, Fouracre Construction was able to easily manage their clients from both the consumer and the commercial areas of their business.